Event marketers strategies

5 Strategies Event Marketers Can’t Afford to Miss

Event marketing is a powerful tool for building brand awareness, generating leads, and driving sales. But with so many different types of events and marketing channels to choose from, it can be overwhelming to plan and execute a successful campaign. That’s why we’ve compiled this ultimate guide to help event marketers navigate the ever-changing landscape …

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Event Management Essentials

Event Management Essentials : What it Takes to Manage a Successful B2B Event

Planning and managing a successful B2B event may seem like a daunting task, but with the right strategies and tools, you can make it a resounding success. In this blog post, we’ll explore the key elements that contribute to a thriving event, from working with a marketing and event management agency to leveraging technology like …

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10 Sales Kpis to improve Your Sales Success

10 KPIs to Improve Your Sales Success: Boost Your Sales Performance Now

When it comes to reaching one’s sales goals, having the appropriate sales KPIs in place is quite necessary. The use of key performance indicators for sales, also known as KPIs, is an essential tool that helps measure and enhance the performance of sales teams. In this article, we will discuss the concept of key performance …

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Perfect team work

The Ultimate Guide to Building the Perfect Team at Work

Creating a successful team in the workplace is essential for achieving goals and driving productivity. But how do you build the perfect team? From identifying the right mix of skills and personalities to fostering a positive team culture, this ultimate guide will provide you with the tools and strategies you need to build a strong …

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Reduce friction

Tips to Reduce Friction in Booking Meetings

In today’s fast-paced business environment, time is a precious commodity. Every second counts and every task needs to be optimized for efficiency. One of the most significant sources of time wastage in any organization is the booking meetings process. It is often riddled with friction, leading to unnecessary delays, confusion, and frustration. Fortunately, with a …

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Grow your business and attract new customers

Grow Your Business: The Ultimate Guide to Attracting New Customers

Attracting new customers is important for a business because it helps to increase revenue, expand their market share, improve brand awareness and mitigate the risk of customer churn. Additionally, it can be useful for businesses to diversify the customer base. So what are some of the best ways to attract new customers and grow your …

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Increase your conversion rate by up to 60%

Why letting your prospects book a meeting directly in their email increases your conversion rate by up to 60%?

Email marketing is one of the best weapons for prospecting, and is among the most effective marketing actions. However, the average open rate of these emails is low, around 18% according to a 2022 study by Campaign Monitor. It is therefore important to ensure that the prospect is attracted to your email, and that the …

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